Diamond dust and acrylic ink on board.
Mcintosh, 2008. Acrylic ink and diamond dust on museum board. 20"x24" This was the first piece I created after turning my artistic focus to the topic of technology and computers. By simply appropriating the iconic Apple Macintosh logo, and replacing the known brand name with the aura of the artists name, the piece brings up issues of peoples desires to own name brand products (such as a "iPod" over a generic MP3 player) and how that same desire for the name exists in the art world also. For example, how people talk about ‘owning a Damien Hirst’, like the artists aura is embedded in the art object. By producing this editioned piece in diamond dust, it further speaks of peoples desire for wealth, fame and precious materials. Edition of 10. Signed, titled, stamped and dated on verso.